Oracle’s Enterprise Content Management Initiatives
Oracle is taking the lead in defining new strategies for content management. With content generation within companies growing on a massive scale, Oracle plans to release updates to its 3 content management applications over the next 12 months.
Oracle sets content management plans
China Martens
April 19, 2007 (IDG News Service) — Building on its December acquisition of Stellent Inc., Oracle Corp. on Wednesday began to flesh out its content management software strategy.
As the amount of content generated within businesses continues to grow rapidly, companies are looking for ways to handle that data, whether it’s structured information held in databases or unstructured content such as documents, video and audio. That’s why companies like Oracle and Microsoft Corp. are becoming more serious about content management and enhancing their own base-level software to encroach on more established offerings from EMC Corp., IBM and Open Text Corp.
There has already been sizable consolidation in the enterprise content management (ECM) market, as signaled last year by Oracle’s $440 million purchase of Stellent, IBM’s $1.6 billion acquisition of FileNet Corp. and the $489 million that Open Text paid to buy rival Hummingbird Ltd.
Oracle has now integrated Stellent’s technology into its existing content management software, which is part of its Fusion middleware family of products.
